Funnel marketing in practice – Maddy Martin, VP of Marketing @

Funnel marketing in practice – Maddy Martin, VP of Marketing @

In this episode, Elias has a chat with Maddy Martin, the VP of Marketing at Smith professionally answers business calls, chats, texts, and social messages. She has an extensive background in marketing and shares valuable insights:

  • Learning when starting a marketing department from scratch
  • What is funnel marketing?
  • How to measure funnel conversions properly
  • How to guide leads from Top to Bottom of Funnel
  • Selecting the right social media tooling
  • Using reviews and review websites in your marketing
  • Using chat for your website

LinkedIn Maddy Martin:


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