In Marketing Technology blog & podcasts

  When you’re calling or chatting with a customer contact center, you’re likely to be put on hold for several minutes because the agent needs to look up your data in various systems. In this interview with Wayne Tuck, the Chief Product Owner at Pegamento, we discuss how organizations can enhance their infrastructure in a way that enables customer-facing people to really focus on what’s important: the human factor. By sticking applications together in a smart way and building the right technology landscape. The podcast covers the following important topics (and more):

  • How to improve customer-facing departments by automation
  • How companies can really understand customers
  • Where to start as an organization

LinkedIn Wayne Tuck: : Website Wiideman Consulting Group: If you want to be on this podcast or would like to know more about Marketing Technology, contact Elias Crum at