Without a proper process, your marketing and sales won’t fly. That’s why marketing & sales alignment is key in any B2B organization. We put together an infographic on the tasks marketing and sales should perform in any stage of the buying cycle. Also, we added some ideas for tools that can be used to ensure the process is followed smoothly:
Need for Marketing & Sales alignment help?
At Marketing Guys we help European B2B companies in generating leads by aligning marketing & sales to boost results! To achieve this, we help you define the strategy, formulate the best marketing technology stack (on every stage of the buying cycle) and implement that stack successfully. We’re European partners for Adobe (Marketo), Act-On, Drift, Net-Results, Visual Website Optimizer, Klipfolio, and many more solutions. Find an overview of our services here.
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