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In this episode, Elias has a chat with Aleksandra Korczynska the CMO of GetResponse, an email, and marketing automation provider. Aleksandra shares trends that they have found in their benchmark (which can be found here).

The 5 trends we discuss:

  1. Personalization  
  2. Automation and AI 
  3. Saying goodbye to open rates 
  4. Mobile Accessibility  
  5. Interactive emails 

LinkedIn profile Aleksandra Korczynska

GetResponse’s Website (including the mentioned discount)

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