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Marketing agencies typically have margins of around 10%. A lot of agency owners struggle to profitably scale their business.

In this episode, Elias has a chat with Itamar Shafir, CEO, and founder of Umbrella.

Topics we discuss:

  • What services to offer and which not
  • Inhouse vs. outsourcing
  • How to productize services
  • How to build a recurring revenue stream and profitable retainers

LinkedIn Itamar Shafir: https://www.linkedin.com/in/itamarshafir/

Website Umbrella: hhttps://www.umbrellaus.com/

The Marketing Technology Podcast is brought to you by Marketing Guys, the #1 Martech agency in Europe.

If you want to be on this podcast or would like to know more about Marketing Technology, visit our website at marketingguys.com or contact Elias Crum at e.crum@marketingguys.nl