Welcome to the Marketing Technology Podcast, hosted by Elias Crum (digital strategist and owner of Marketing Guys).
In this episode, Elias has a chat with Rasmus Houlind. He’s an author, keynote speaker, and Chief Experience Officer at Agillic. He wrote the book ‘Hello $FirstName’, from which you can download an abstract here.
Topics we cover:
- Different forms of personalization
- AI and personalization
- The tools and stack for personalization
The Marketing Technology Podcast is brought to you by Marketing Guys, the #1 Martech agency in Europe.
LinkedIn Rasmus: https://www.linkedin.com/in/houlind/
Website Agillic: https://agillic.com/
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