Data-driven campaign strategy
Lead generation and marketing & sales alignment
We help you to find the best leads
Lead generation: the heartbeat of your organisation
Lead generation covers all activities aimed at identifying and nurturing potential customers until they become well-qualified leads that drive revenue goals. Marketing Guys helps you design and run a structured, data-driven process to keep that heartbeat going strong.
How do you qualify B2B leads?
Great lead gen starts with shared definitions. Together we determine what a Marketing Qualified Lead (MQL) and a Sales Qualified Lead (SQL) look like, then apply lead-scoring rules to spot the perfect hand-off moment.
Attract quality visitors through SEO & content, convert them with smart UX, and let behaviour-based nurturing do the rest. When a prospect is warm enough, sales can jump in with confidence. We support you with this lead generation strategy through hands-on sessions. Curious about the possibilities? Schedule a meeting with us today.
Our pragmatic 5-step approach
No endless slide decks—just Plan, Build and Execute. We define KPIs together, launch campaigns within a week and optimise daily based on real-time dashboards.
What we deliver
Full-funnel content & creatives
Marketing automation & dashboarding
Alignment workshops for Sales & Marketing
Continuous optimisation & reporting
Ready to get started?
Tell us your story and we’ll show you how a predictable lead-gen engine can accelerate growth.
30-minute strategy meeting
Book a free 30-minute strategy meeting with Patrick and discuss one of the topics below:
- Lead generation strategy
- Marketing & Sales strategy
- Data-driven digital marketing strategy
- Marketing & sales automation audit
- Real-time dashboarding
- Digital advertising
Discover how technology can accelerate your growth.
Have questions about marketing automation, CRM, or integrations? Together, we’ll find the best solution for your organization.
