Lead generation and marketing & sales alignment

We help you to find the best leads

Lead generation covers all activities aimed at identifying and nurturing potential customers until they become well-qualified leads that drive revenue goals. Marketing Guys helps you design and run a structured, data-driven process to keep that heartbeat going strong.

Great lead gen starts with shared definitions. Together we determine what a Marketing Qualified Lead (MQL) and a Sales Qualified Lead (SQL) look like, then apply lead-scoring rules to spot the perfect hand-off moment.

Attract quality visitors through SEO & content, convert them with smart UX, and let behaviour-based nurturing do the rest. When a prospect is warm enough, sales can jump in with confidence. We support you with this lead generation strategy through hands-on sessions. Curious about the possibilities? Schedule a meeting with us today.

Lead qualification visual

No endless slide decks—just Plan, Build and Execute. We define KPIs together, launch campaigns within a week and optimise daily based on real-time dashboards.

What we deliver

Data-driven campaign strategy

Full-funnel content & creatives

Marketing automation & dashboarding

Alignment workshops for Sales & Marketing

Continuous optimisation & reporting

Tell us your story and we’ll show you how a predictable lead-gen engine can accelerate growth.

Book a free 30-minute strategy meeting with Patrick and discuss one of the topics below:

  • Lead generation strategy
  • Marketing & Sales strategy
  • Data-driven digital marketing strategy
  • Marketing & sales automation audit
  • Real-time dashboarding
  • Digital advertising

Discover how technology can accelerate your growth.

Have questions about marketing automation, CRM, or integrations? Together, we’ll find the best solution for your organization.